social media Tag

Over the last two years, 898 Marketing has experienced tremendous growth, in terms of both employees and clients. To help accommodate this growth, 898 has hired three new employees to start the New Year, the first of which being Gianna Cifalde. Gianna will be taking on the role of Social Media Coordinator. Her responsibilities as part of this position include expanding and maintaining the social media presence of 898 Marketing and our clients by focusing on driving consumer engagement and creating relevant content. She has begun working with a number of clients, including Wok It Out, Yanni's Custom Furniture, CORE...

Content Atomization is the practice of taking a large piece of content, and breaking it down into smaller bits to be used over time. It can be tricky to grasp, which is why Bill Rusu paid a visit to the Youngstown Publishing Company to speak with Jeff Herrmann about effective content atomization strategies!...

As marketers, we are all familiar with social media and the role it plays in our day-to-day work.  We must be well versed in trends and understand the strategies that come with executing effective social media marketing strategies.  One aspect of social media marketing that has become more popular recently (and isn’t slowing down) is video content. You don’t need to look much further than sites like YouTube to see how critical videos are in today’s marketing landscape.  While photos and text are certainly effective strategies and should always be used, video has been on a steady ascent in popularity...

The turkey is roasting, the potatoes are mashed, and your family is dressed to the nines ready to stay home and eat all day. Yes, you guessed it, it’s Thanksgiving! As you gather around the dinner table and think of the long list of things you’re thankful for, family, health, your career and other important parts of life likely top your list. One thing that probably doesn’t come to mind is social media. Now, I don’t mean you should talk about how thankful you are that the picture you posted of your dog dressed as a turkey got a record...

The temperature is slowly but surely rising, the birds are chirping, and the snow is finally melted and gone (hopefully). Congratulations everyone, we have made it through another Winter! With Spring finally upon us, now is the time to pull out the mops and brooms and get ready for some Spring cleaning. Besides using Spring as a time to scrub the floors and wipe down the baseboards, the warmer season is also a great opportunity to Spring clean your marketing strategy and make sure everything is in tip top shape. Here are a few ways to Spring clean your marketing...