Beat the Summer Slump: Using Q3 to Enhance Your Summer Marketing Strategy
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Lexi Marco
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July 24, 2026
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Uncategorized
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The Season is Heating Up…But is Your Summer Marketing Strategy? If you’ve ever watched your engagement dip the moment summer hits, you’re not imagining things. Vacations pile up, inboxes go unread and social feeds get a lot more beach photos and a lot less brand content. It’s tempting to pull back your marketing budget along with everyone else’s attention span. …
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Social Media Strategy by Industry: What to Post and Why It Works
Stop Guessing What to Post. Here’s What Works For Your Industry “You should post more on your social channels!” But post what exactly? That’s the part nobody talks about. Here’s the thing, the advice you have probably heard isn’t wrong — it’s just incomplete. Posting frequently as a social media strategy isn’t always the best strategy — in fact, it’s …
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Out with the Old: Auditing Your Marketing Strategy Like You’re Spring Cleaning
It’s Time to Give Your Marketing Strategy a Rebirth You know that feeling when you open a closet you’ve been ignoring all winter and just stare at the chaos? Yeah. Your marketing strategy might be giving off those same vibes right now…and that’s okay. Spring is the perfect time to throw open the windows, let some fresh air in and …
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Dissecting the Impact of Social Media Over Time
Unlocking the Social Media Time Capsule In the same way a time capsule holds a snapshot of a specific moment in history, social media has become a living, breathing digital archive of our cultural and technological shifts. From the early days of MySpace and Facebook to the current dominance of TikTok and Instagram, the impact of social media has continuously …
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4 Marketing Trends Businesses Should Pay Attention to in 2026
A fresh chapter is unfolding for businesses, and the marketing landscape is evolving right along with it. Shifting consumer expectations, smarter technology and new digital behaviors are redefining how businesses connect with their customers. Now, more than ever, it is vital to pay attention to current marketing trends and how they will affect your business. We’re currently in the age …
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Brand Refresh vs. Full Rebrand: Knowing Which Path is Right for Your Business
At some point in every business’s lifespan, decision-makers are tasked with choosing between a brand refresh and a complete rebrand. But which is best? How do you know when it’s time to give your business a tasteful facelift or a completely new look? Read on for the answer. Understanding Your Brand Your brand is how your employees and the outside …
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Why Every Office Needs a Group Chat (and What It Says About Company Culture)
Collaboration. Communication. And a Little Fun. We’ve all heard the age-old phrase “Teamwork makes the dream work,” and while it may sound cheesy or overused, it’s actually quite true. Most industries require people with diverse personalities and mindsets to work together efficiently and effectively toward a single goal: getting the job done. But what if not everyone is compatible? In …
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Why is UX/UI Important for My Website?
Have you ever left a website within a few seconds because it was confusing or loaded slow? If yes, that is why UX/UI is important for your site. Let’s start with the basics: UX refers to User Experience, whereas UI stands for User Interface. Both terms refer to the concept of creating a website that your web visitors can understand …
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The Power of Typography: How Fonts Shape Your Brand’s Identity
The power of typography is often understated, and—when it comes to branding—every detail matters. Your logo and brand are often the first things people see when they are introduced to your company, so it’s important to make a good first impression. While many focus on color schemes and icons, one of the most important factors in branding is typography. So …
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Top 5 Ways to Improve Relationship Marketing
In today’s marketplace, businesses can’t solely rely on a product or a price to fully win over a customer. Have you ever wondered what makes a customer keep coming back to the same business time and time again? Answer: relationship marketing. Building strong connections and lasting relationships with your customer is a key factor to long-lasting relationships and growth. While …
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