Author: zpatton

The West Coast is home to some of the most popular fast food chains in America, most notably In-N-Out Burger. While places like In-N-Out are incredibly well-known across the United States, their reach does not extend deep into the midwest, leaving many people in places like ours left without options to enjoy these types of burgers. Thankfully, we have Sespe Burger on Market Street, bringing the traditional West Coast-style fast food burger to our own backyard in Youngstown. So, before you buy that ticket and hop on the next flight to California, take a drive to Boardman and enjoy a...

On June 15th, 898 Marketing officially announced the hiring of former Graphic Design Intern Madeleine Abrigg as our newest full-time Creative Designer. Madeleine started with 898 as an Intern during the Spring 2020 semester, quickly demonstrating her ability and knowledge of design and content creation. Madeleine is a graduate of the University of Mount Union with a Bachelor of Fine Arts in Graphic Design and Studio Art. While at Mount Union, Madeleine served as Vice President of the Art Club, worked in the Marketing office, helped the Purple Raiders football team as a Graphic Designer, and taught yoga and meditation...

Is this it?  Is this all life has to offer now?  Many of us have asked this as our world, both our own personal bubble and collective society, is shaken to its core.  While news media outlets, social media and outward signs of expressions from people of all opinions cloud our feeds and freedoms, we are left asking what will become of our lives?  What will become of our country?  While we ask these questions, we find comfort in the fact that our core guiding principles of this country were founded on one thing: a belief that we can have...

I've always found weightlifting as a great parallel to life. Life, like weightlifting, takes consistency and doing things with proper form and full repetitions. In real life, cutting corners will leave you disappointed in your results or even hurt. Personal records are something people strive for in weightlifting, as well as in life. You follow a plan and test yourself by getting under the bar and seeing what you have. There are three things that can happen under that bar. First, you complete the rep with little to no resistance. Congrats! All of your training and hard work paid off....

Since January, I have been a marketing intern at 898 Marketing. The experience is one that I am extremely grateful for and one I will cherish forever. I’ve learned more than I ever imagined, made valuable friendships, and was able to take advantage of the opportunity that was given to me. With all of the knowledge I acquired in a short amount of time, (I still have so much more to learn too) I wanted to help future interns by giving a few tips on how they can take advantage of the opportunities given to them.    Be a Sponge  This one is...

The charcoal was lit. The hot dogs and hamburgers were ready. The pools were open (for the most part) and the heat was on this past weekend. Memorial Day finally arrived and brought with it a freedom to return to some normalcy, as the weather pushed us out of the house with a taste of summer.  This year, this holiday seems to take on a different tone and meaning. While we enjoyed this day with family and friends (from a safe, social distance of course), it served as a reminder of not only the freedoms that have slowly returned after...

This year's Tri-County Heart Ball, presented by the American Heart Association and co-chaired by Jeff Ryznar and Dr. Meredythe McNally-Ryznar, was an absolute success despite being moved to Zoom due to the COVID-19 pandemic. Even though it was presented virtually, over 1,000 people tuned into the Heart Ball, which was Las Vegas-themed. The "Casino Night" featured a variety of entertainment options, including live music, stand-up comedy, and a live auction in the chat area. Perhaps the biggest story of the night, though, was the final donation total: $44,931. Not only did this total exceed the American Heart Association's goal of...

While graphic designers often get characterized as creatives and free spirits, which I identify as, we also love and strive on organization. I create lists just to cross things off and depend greatly on my phone calendar and reminders to get me through each day. When I decided to study graphic design, I loved the creative freedom I had but often struggled with the “blank canvas” at the beginning of a project and didn’t know where to start. Business owners often go through this same stage when faced with a creative project they need to complete. Luckily, there are graphic...

This Thursday, Jeff Ryznar, Dr. Meredythe McNally-Ryznar, and the entire 898 Marketing family are going ALL-IN for a virtual Casino Night with the American Heart Association. Join us for the 2020 Tri-County Heart Ball, co-chaired by Jeff and Mimi, and experience a night of games, fun, and excitement! If you'd like more information or would like to register, click here. We hope you can join us!...

As a Marketing major in college, I've been asked the question, “what is marketing?” many times. I've always considered marketing as a tool that a business or individual uses to boost sales, loyalty, and customer traffic flow. Since starting my internship here at 898 Marketing, my perspective on the marketing industry has changed rapidly. I get remarks saying all we do here is create cartoons and play games, but now I see a whole new picture of what marketing is and how it changes a business. My new take on what marketing really is involves being consistent, building strong relationships,...