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The term “work-life balance” was made popular by those categorized as Generation X— a generational workforce that puts emphasis on success in the workplace but also having ample time for...
Read More..Each year, 898 Marketing brings on a team of spirited, ready-to-learn interns to assist with summer projects and workload. This year, we are working with four new interns to provide an opportunity for...
Read More..There are several key ingredients that make any comprehensive advertising campaign successful, but much like your grandma’s famous recipes, there is a “secret ingredient” that pulls the campaign...
Read More..Award-winning Northeast Ohio Agency Chosen to Lead Media Communications as well as Traditional and Digital Marketing Efforts for the USFL’s Postseason The United States Football League (USFL) has pa...
Read More..“I can’t believe it!” How many times have we said this in our lives? The unique part about this statement is how it is applied to various emotional reactions to events that occur....
Read More..You have probably heard the acronym SEO several times from your marketing team or agency when discussing digital marketing efforts for your brand. But what does SEO actually mean? And why should you c...
Read More..Are you evolving? Spring is a time of new life and growth— and just as nature is always evolving, we, too, need to continue to evolve, especially in the digital world. The longer you work in your ca...
Read More..How are you innovating your marketing efforts? Here at 898 Marketing, we have a recurring book club in which one of our team members chooses a book that the rest of the team reads. Our most recent boo...
Read More..Google Announced the End of Universal Analytics: An Updated Perspective. On July 1, 2023, 898 Marketing and the entire digital marketing community said a bittersweet goodbye to Universal Analytics. Th...
Read More..Last year, I shamelessly ordered an Iron Man Helmet with voice commands and motorized faceplates. Who wouldn’t want it? After multiple delays and a predetermined six to eight month waiting period, t...
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