Blog
The Difference Between Important File Types
A common problem I have run into as a graphic designer is not having the correct filetype for a project. There are file types for specific uses, such as for printing, digitalapplications, and even as ...
Read More..5 Easy Video Ideas to Promote Your Business
Video content has completely taken over social media with the rise of platforms like TikTok, and features like Reels and Stories on Instagram. It’s no secret that video is the best way to promote yo...
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The Psychology of Color in Branding
At one point or another, I’m sure you have heard or used the phrase, “You only have one chance to make a first impression.” What you may not have known, though, is that it applies to more than j...
Read More..How To Make The Most of Your Internship Experience
Every internship is an opportunity to learn more about your field and yourself. It’s important to take advantage of every chance to acquire a new skill during your time at your internship and make c...
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898 Marketing Welcomes New Summer Intern Class
Over the past two years, 898 Marketing’s internship program has provided about twenty local college students the opportunity to gain first-hand experience with a variety of clients across a wide ran...
Read More..Selling Yourself: The Importance of Building A Personal Brand
Your personal brand is a complete extension of who you are and what you stand for. It is what differentiates you from competition. Authenticity is key in personal branding, so you want to showcase yo...
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A Day in the Life of an 898 Marketing Intern
Starting your first internship is an exciting and nerve racking experience, at least for me it was. I did not know what to expect or what I would be doing while working for the agency, but I knew I...
Read More..Take A Peek Behind the Curtain of Digital Advertisements
For the longest time, people followed in the steps of the Wizard of Oz, echoing the notion not to look behind the curtain when it comes to things such as advertisements or the flow of data. There was ...
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Michael Francisco Joins 898 Marketing as Account Coordinator
In January 2020, 898 Marketing brought a new intern class on board for the spring semester. Less than two months later, the office experienced a shutdown due to COVID-19 and team members began working...
Read More..If You Build It, They Won’t Come… Not Without an Invitation
I love baseball. I know that’s not something you hear very often these days, and, trust me, I have my issues with how it’s being played right now. But it’s my favorite sport, and my love for bas...
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