Blog
3 Benefits of Using Social Media for Your Business
Are you using social media to your advantage? If you’re not using social media to promote your business, you may be missing out on opportunities to hit your target audience, promote organically and ...
Read More..Transparency: The Golden Rule of Account Management
From a young age, we constantly hear from our parents and teachers alike about the importance of “The Golden Rule.” To be quite honest, I still hear it in passing from parents when I walk through ...
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Tips for a Successful Internship Experience
Beginning an internship can be a very daunting task, especially if you have not worked in a professional setting before. Many people are nervous they won’t know what to do on their first day, or tha...
Read More..Programmatic Advertising Explained
Over the years, digital advertising has undergone many evolutions. A major advancement came in the mid 2000’s when digital marketers began using algorithms developed by programmers to buy digital ad...
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10 Gift Ideas for the Marketer In Your Life
The holiday season is here, and if you haven’t finished your holiday shopping, the clock is ticking! Whether you’re a marketer who needs some ideas to add to their wishlist or you need some inspir...
Read More..6 Principles of Making a Great Website
Sitting down to create a website from scratch can seem like a daunting task. Even an experienced web developer may need a refresher when it comes to building and designing a new website. Here are six ...
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Digital Marketers Should Be Prepared for the Next Sports Equinox
To a huge sports fan, like myself, the “Sports Equinox” has a holiday-like feeling that keeps folks glued to their seats and eyes locked on the television. To the casual observer, though, the Spor...
Read More..From Content Creation to Digital Marketing
I’ve always had a passion for being creative. It doesn’t matter what the task is, as long as I can bring different ideas to life, I’m happy. This led me to where I am today in marketing, but, mo...
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Disconnecting Can Boost Productivity
It has become completely normal for individuals to sleep near or with their cell phone, regardless of how much time is spent on it during the day. Results from a survey in 2020 showed that 65.6% of Am...
Read More..The Difference Between Important File Types
A common problem I have run into as a graphic designer is not having the correct filetype for a project. There are file types for specific uses, such as for printing, digitalapplications, and even as ...
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