Blog
Meet our 898 Summer Interns
Each year, 898 Marketing brings on a team of spirited, ready-to-learn interns to assist with summer projects and workload. This year, we are working with four new interns to provide an opportunity for...
Read More..The Secret Ingredient for Your Marketing Campaigns
There are several key ingredients that make any comprehensive advertising campaign successful, but much like your grandma’s famous recipes, there is a “secret ingredient” that pulls the campaign...
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898 Marketing to Lead Marketing Efforts for the USFL’s Postseason
Award-winning Northeast Ohio Agency Chosen to Lead Media Communications as well as Traditional and Digital Marketing Efforts for the USFL’s Postseason The United States Football League (USFL) has pa...
Read More..The Power of Believing
“I can’t believe it!” How many times have we said this in our lives? The unique part about this statement is how it is applied to various emotional reactions to events that occur....
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3 SEO Basics You Should Learn
You have probably heard the acronym SEO several times from your marketing team or agency when discussing digital marketing efforts for your brand. But what does SEO actually mean? And why should you c...
Read More..The Ever-Changing Digital World
Are you evolving? Spring is a time of new life and growth— and just as nature is always evolving, we, too, need to continue to evolve, especially in the digital world. The longer you work in your ca...
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Innovate or Die.
How are you innovating your marketing efforts? Here at 898 Marketing, we have a recurring book club in which one of our team members chooses a book that the rest of the team reads. Our most recent boo...
Read More..Google Analytics 4: Pros vs. Cons
Google Announced the End of Universal Analytics: An Updated Perspective. On July 1, 2023, 898 Marketing and the entire digital marketing community said a bittersweet goodbye to Universal Analytics. Th...
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Digital Marketing Campaigns: What’s Worth the Wait?
Last year, I shamelessly ordered an Iron Man Helmet with voice commands and motorized faceplates. Who wouldn’t want it? After multiple delays and a predetermined six to eight month waiting period, t...
Read More..3 Benefits of Using Social Media for Your Business
Are you using social media to your advantage? If you’re not using social media to promote your business, you may be missing out on opportunities to hit your target audience, promote organically and ...
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